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Best SEM Training in Delhi & Best SEM Training Institute in Delhi
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Join Best SEM Training in Delhi, SEM Course in Delhi, SEM Institute in Delhi
APTRON Delhi offers an inclusive SEM training in delhi. The extensive practical training provided by SEM training institute in delhi equips live projects and simulations. Such detailed SEM course has helped our students secure job in various MNCs. The trainers at APTRON Delhi are subject specialist corporate professionals providing in-depth study in SEM course in delhi. Participants completing the SEM certification have plethora of job opportunities in the industry.
Further, we have kept the SEM course in delhi duration flexible. From online classroom to fast-track & one-to-one classroom SEM training is provided during weekdays and weekends to the attendees. Our modern lab is equipped with latest technologies helping students avail a successful SEM training and certification from the institute.
APTRON Delhi, recognized among the top ten SEM training institute in delhi, has training module for beginners, intermediates, and experts. Whether you are a college student, I.T professional or a project manager; the best SEM training institute in delhi offers best training environment, veteran SEM trainers, and flexible training schedules for entire modules. Also, the best training institute for SEM training in delhi asks for a value to money fee from the students. The pocket-friendly SEM course fee structure can be afford by students coming from all walks of life.
After SEM course in delhi, learning the interview skills indeed becomes mandatory. Along with SEM classes in delhi, we have sessions for personality development, spoken English, and presentation. At our SEM training centre in delhi, Placement team schedules recruitment drives where the technology-driven branded companies hand-pick our students. SEM training in delhi with placement assistance is the key feature which rated us 'star five' in the reviews by our aspirants. Reviews and honest feedback is mentioned on our official website. APTRON Delhi is one of the best SEM training centres in delhi delivering out-of-box thinking professionals to the industry.
APTRON Delhi has a modern lab equipped with latest devices that facilitate participants in having a thorough hands-on experience through live projects. Such training in delhi boost the confidence level in participants to face the real-time challenges successfully in a job.
The SEM syllabus includes for SEM course module on real time projects along with placement assistance. SEM topics covered are
Introduction to SEM, Google Adwords Overview, Understanding Adwords Algorithm, Creating Search Campaigns, Tracking Performance/Conversion, Optimizing Search Campaigns, Creating Display Campaign
& Many more. Check the duration, course content and syllabus given below.
SEM Course Fee and Duration
| Track |
Regular Track |
Weekend Track |
Fast Track |
| Course Duration |
45 - 60 Days |
8 Weekends |
5 Days |
| Hours |
2 hours a day |
3 hours a day |
6+ hours a day |
| Training Mode |
Live Classroom |
Live Classroom |
Live Classroom |
Course Content Covered in SEM Training Course
Google Adwords Overview
- Understanding inorganic search results
- Introduction to Google adwords & PPC advertising
- Overview of Microsoft Adcenter (Bing & Yahoo)
- Setting up Google adwords account
- Understanding adwords account structure
- Campaigns, Adgroups, Ads, Keywords, etc
- Types of Advertising campaigns- Search, Display, Shopping & video
- Difference between search & display campaign
Understanding Adwords Algorithm
- How does adwords rank ads
- Understanding adwords algorithm (adrank) in
- detail with examples
- What is quality score
- Why quality score is important
- What is CTR?
- Why CTR is important?
- Understanding bids
Creating Search Campaigns
- Types of Search Campaigns – Standard,
- All features, dynamic search & product listing
- Google merchant center.
- Creating our 1st search campaign
- Doing campaign level settings
- Understanding location targeting
- Different types of location targeting
- What is bidding strategy?
- Understanding different types of bid strategy
- Manual
- Auto
- Advanced level bid strategies
- Enhanced CPC
- CPA
- What are flexible bidding strategies?
- Understanding flexible bidding strategy
- Pros & Cons of different bid strategies
- Understanding ad-extensions
- Types of ad-extensions
- Adding ad-extensions in our campaign
- Creating adgroups
- Finding relevant adgroups options
- using tools
- Creating adgroups using tool
- Understanding keywords
- Finding relevant keywords
- Adding keywords in ad-group
- Using keyword planner tool
- Understanding types of keywords
- Board, Phrase, exact, synonym & negative
- Examples of types of keywords
- Pros and cons of different types of keywords
- Creating ads
- Understanding ad metrics
- Display & destination URL
- How to write a compelling ad copy
- Best & worst examples of ads
- Creating ads
Tracking Performance/Conversion
- What is conversion tracking?
- Why is it important
- How to set up conversion tracking
- Adding tracking code in your website
- Checking conversion stats
Optimizing Search Campaigns
- How to optimize campaigns at the time of creation?
- Optimizing campaign via adgroups
- Importance of CTR in optimization
- How to increase CTR
- Importance of quality score in
- optimization
- How to increase quality score
- Importance of negative keywords in optimization
- Evaluating campaign stats
- Optimizing with conversion report
- Optimizing with keywords
- Optimizing performing keywords
- Optimizing non performing keywords
- How to decrease CPC
- Analyzing your competitors performance
Creating Display Campaign
- Types of display campaigns- All features, Mobile app, Remarketing, Engagement
- Creating 1st display campaign
- Difference in search & display campaign settings
- Doing campaign level settings
- Understanding CPM bid strategy
- Advance settings
- Ad-scheduling
- Ad-delivery
- Understanding ads placement
- Creating diff. adgroups
- Using display planner tool
- Finding relevant websites for ads placement
- Creating text ads
- Creating banner ads using tools
- Uploading banner ads
- Optimizing Display Campaign
Top 20 Reasons to Choose APTRON for SEM Training in Delhi
- Our SEM training in Delhi is developed in compliance to current IT industry.
- We provide the best SEM training in Delhi covering entire course modules during the SEM classes. Also, students avail SEM course in Delhi with placement assistance.
- SEM training in Delhi are scheduled on weekdays and weekends. Also students can opt for customized schedule according to the requirements.
- Our team of trainers are industry-experts possessing more than a decade experience in training.
- Mentors coaching SEM training in Delhi not only help students in accomplishing live projects, but also provide session on interview preparation along with placement assistance.
- Ultra-modern I.T laboratory equipped with latest infrastructure.
- Our lab is open 365 days in a year. Students, according to their convenience can utilize the lab for completing projects and practice the technical assignments.
- Our training classrooms are equipped with modern I.T infrastructure such as projectors, live racks, Wi-Fi, and digital pads.
- We facilitate our students with glass-door study room and discussion zone area (meeting room) to enhance their learning and exploring abilities.
- Along with technical training and course, we organize no cost sessions on personality development spoken English, group discussion, mock interview and presentation skills to develop high level of confidence in students.
- We also organize no cost personality development and presentation seminars.
- Our course material includes books, and soft copies of tutorials in the form of PDFs, sample papers, technical and HR interview questions, and projects available on our website.
- Students enrolled to SEM training in Delhi can also avail hostel facility at Rs.4,500/- a month.
- We facilitate students with no cost study material, soft copies of PDFs, video training, sample questions for respective certification, and interview questions along with lab guides made available on our website for quick access.
- Our certificates are globally recognized provided after completion of course.
- We facilitate students with Extra Time Slots (E.T.S) for doing unlimited practical at no cost.
- According to the requirements, students can retake the class at no cost.
- Our instructors pay one-to-one attention.
- To enhance knowledge of the students, the complex technical concepts are imparted through easy coaching.
- We accept master and visa cards (Debit & Credit), also payment mode cash, cheque, and Net Banking available.
APTRON Delhi Trainer's Profile for SEM Training in Delhi
APTRON's Delhi SEM Trainers are:
- Our trainers are industry-experts and subject specialists who have mastered on running applications providing best SEM training to the students.
- We have received various prestigious awards by our recognized IT partners and organizations.
- Our trainers are MNC working professionals employed in HCL Technologies, Birla-soft, TCS, IBM, Sapient, Agilent Technologies, and so on.
- Our trainers are certified professionals possessing 7+ years of experience in the industry.
- Our trainers have regular coordination with MNCs HR team on daily basis.
Placement Assistance after SEM Training in Delhi
Along with SEM training in Delhi, we provide placement assistance to the students.
- APTRON Delhi with successful 96% placement rate has a dedicated HR wing that assist students in securing placement according to their requirements.
- APTRON Delhi assist students in developing their resume matching the current industry needs.
- APTRON Delhi, apart from course training, also facilitate students with sessions provided on personality development, spoken English, group discussion, mock interview, and presentation skills to develop a high level of confidence for facing tricky and challenging interviews competently.
- APTRON Delhi provide an in-depth training to the students, which assist them to secure placement in top IT firms such as HCL, TCS, Infosys, Wipro, Accenture, and many more effortlessly.
